Can I place ™ in a website header or logo lockup?
Yes, that is common. Keep the size balanced so it reads as a mark notice instead of visual clutter.
Trademark Symbol ™ Copy and Usage Guide | UnicodeKeys
Copy the trademark symbol ™, learn typical brand usage, and find keyboard input options for all major desktop platforms.
The trademark symbol is commonly used with product names, slogans, or services that are treated as marks, even when they are not registered.
- Useful for product launches, SaaS brands, and naming systems.
- Often placed on the first or most prominent mention of a name.
- Pairs naturally with ® and ℠ on brand guideline pages.
Typical placements
Teams often place ™ directly after a product or framework name in hero sections, press kits, sales decks, and launch pages.
For clean typography, use it deliberately instead of adding it after every mention. Repetition can make interfaces look noisy.
When ™ is a better fit than ®
Use ™ when you want to signal a claimed mark but do not want to imply a completed registration. Use ® only where a registered mark is actually in place.
FAQ
Is ™ mandatory every time the brand appears?
Usually no. Many teams use it only on the first prominent mention or on legal/brand pages.
Related content
- Registered Symbol ® - Copy the registered symbol ® and see when it fits brand communication, labels, footers, and product screens.
- Copyright Symbol © - Copy the copyright symbol ©, understand when to use it, and see quick input methods for Windows, Mac, and Linux.
- Business Symbols - Currency, trademark, copyright, and commercial writing symbols.